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NuWilshire Theatre

1314 Wilshire Blvd. Santa Monica, CA 90403
| map |

Opened: 1931 by Fox West Coast as the Wilshire Theatre. It's on the south side of Wilshire between Euclid St. and Euclid Ct., a block west of 14th St.  Photo: Bill Counter - 2007

It was twinned down the middle in February 1977 by Mann Theatres. Starting in the early 90s it was operated by Landmark Theatres who called it the NuWilshire to go with their Nuart venue. The signage, however, continued to say just "Wilshire."

Architect: John Montgomery Cooper, who also designed the Roxie Theatre downtown.

Seating: Originally 1,189. In 1961 it was reseated to hold about 800. As a twin it was 317 + 307.

Closing: The NuWilshire closed November 4, 2007. The facade was landmarked by the City of Santa Monica in 2008.

In March, 2009 the interior was gutted and converted to retail space. The Santa Monica Daily Press ran a 2009 article about the conversion: "Rehab begins for NuWilshire Theater." As part of the project the floor was removed and a basement excavated for underground parking.

Status: It's now occupied by Performance Bicycles.

A 1961 Boxoffice magazine auditorium view of the theatre with a covered up proscenium but still as a single screen house. Thanks to Chris1982 for posting the shot on the Cinema Treasures page about the NuWilshire. National General had just given the theatre a big remodel.

The boxoffice area. It's a photo from Marilynn's 2007 pre-closing set on Flickr.

The entrance in the other direction. Photo: Marilynn on Flickr - 2007

A 2007 look at the lobby by Nick Illes appearing on the Cinema Tour page about the NuWilshire. On the site you'll find more photos including another lobby view and a booth shot.

A view along the bar. Photo: Marilynn on Flickr - 2007

A shot of the lobby ceiling from a 2007 photo set by Marilynn on Flickr.

The house left stairs to the booth and restrooms. Photo: Marilynn on Flickr - 2007

A stair detail. Photo: Marilynn on Flickr - 2007

An upstairs shot. Photo: Marilynn on Flickr - 2007

The view down from the house left stairs. Photo: Marilynn on Flickr - 2007

A look toward the booth in one of the shoebox auditoria. Photo: Marilynn on Flickr - 2007.

A sidewall view. Photo: Marilynn on Flickr - 2007

A peek into the booth. Photo: Marilynn on Flickr - 2007. Thanks, Marilynn! 

A few more exterior views:  

A view prior to opening in 1931. It's a Los Angeles Public Library photo. Too bad we can't see the roof sign.

A 1938 photo of the exterior from MGM that's now in the Los Angeles Public Library collection. Anyone for playing Magic Screen?

A 1979 post-twinning view of the theatre by Anne Laskey that's in the Los Angeles Public Library collection. They also have another view taken the same day by Ms. Laskey from a bit farther east.

The facade in 1992, a photo by Leslie Heumann & Associates in the Santa Monica Public Library collection. 

Thanks to Dean Chen for this 2008 photo on Flickr

A facade detail from Dean Chen on Flickr. He has about ten additional exterior views you can page through.

Thanks to Ken McIntyre for this 2009 photo. 

Two marquee details from Monica/A Change In Scenery on Flickr. The diptych has also been seen on the Photos of Los Angeles Facebook page as a post by Ken McIntyre.

A 2009 look at the marquee of the then-abandoned theatre. Thanks to Cole Martin for the photo on Flickr.  It also appears as part of a 2012 story on LAist titled "Ghosts of Movie Houses Past."

 The stripped out theatre ready for a retail tenant. Photo: Bill Counter - 2010. 

A 2010 photo from Corey Miller on Flickr. It's one of many great views in his Theatre Signs set.

A look across the redone entrance. Photo: Bill Counter - 2010 

The west side of the building. Photo: Bill Counter - 2010 

The view east on Wilshire. Photo: Google Maps - 2016

More information:
See the Cinema Treasures page for lots of data. And go to Cinema Tour for more photos including lobby and booth views.

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