Opening: July 2, 1923. It was on the west side of the street about a block north of Brand Blvd. This 1923 "Watch For Opening" photo from Marc Wanamaker's Bison Archives appears on page 105 of the terrific 2008 Arcadia Publishing book "Theatres in Los Angeles" by Suzanne Tarbell Cooper, Amy Ronnebeck Hall and Mr. Wanamaker. There's a preview of the book on Google Books.
The theatre was initially an operation of Fred Miller, who at the time also had the California and Miller's Theatre on Main St. and the Alhambra on Hill St. Later he would operate the Figueroa Theatre on S. Figueroa, the Carthay Circle on San Vicente, and the Elmiro Theatre in Santa Monica.
Seating: 912, according to Ken Roe's investigation in Film Daily Yearbooks. It was announced as a 1,000 seat house in the June 30, 1923 L.A. Record.
Screen: It was glass. The Record had the news:
"The screen is of crystal glass, weighing over a ton and is said to eliminate eye strain and give a perfect picture from any angle of the auditorium."
Organ: It was a Robert Morton installation.
Architect: Unknown.
Thanks to Joe Vogel for locating a card in the Los Angeles Public Library's California Index with some data. He reports:
The new theatre's impending opening was covered in the June 30, 1923 issue of the Los Angeles Record. Many thanks to Jim Lewis for locating the article.
Joe Vogel comments that the July 20, 1923 issue of the Glendale Press had
noted the theatre's July 2 opening date and also mentioned the Egyptian style of
the theatre's interior.
The Gateway is listed in the 1930, 31, 32 Glendale city directories as at 1711 S.
San Fernando Rd. Evidently we had some renumbering. An L.A. Times ad
from 1935 lists the address as 3713 S. San Fernando Rd. The city
directories from 1936 onward list the address as 3731 San Fernando Rd.
In the 40s and 50s the theatre was operated by Fox West Coast.
Closing: The Gateway closed in 1956, according to information from Bill Gabel.
Lobby signage advertising their Owl Shows in the 40s. Thanks to Bill Gabel for locating the photo. It was a post of his on Cinema Treasures.
Looking south on San Fernando Rd. from Cerritos Ave. The theatre was once over on the right. Photo: Google Maps - 2017
More information: See the Cinema Treasures page on the Gateway.
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I'm about 90% sure the projectionist for this theater from the mid-1930s until it closed was my wife's great-grandfather: a man originally from Iowa named Harry Arthur Gibson.
ReplyDeleteThanks for the information!
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