Beverly Blvd. at La Brea Ave. Los Angeles CA 90036 | map |
Date: In 1934 the plans were being drafted for erection of a venue called the Beverly Theatre.
No, it's not the current New Beverly Cinema that's at 7165 Beverly Blvd. This was proposed for the corner of Beverly and La Brea, a block and a half to the east. The New Bev's building had been around since about 1929 but in 1934 it seems to have been a winery.
This drawing of the proposed Beverly Theatre appeared in the September 22, 1934 issue of the Hollywood Citizen-News. Thanks to Lisa Kouza Braddock for locating it. Which corner of the intersection? Unknown.
Opening: It didn't. The project wasn't pursued.
More information on this one: There isn't any.
The other Beverly Theatres: In addition to the New Beverly Cinema, we had a Beverly Theatre in Beverly Hills that opened in 1925 and ran until 1977. Also in Beverly Hills was the Warner Beverly Hills which was known as "The Beverly" in its last years as a rock concert venue. And there was also the Beverly Canon in Beverly Hills and the Beverly Center Cinemas as well as a General Cinema multiplex across the street from the Beverly Center that was called the Beverly Connection.
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